Books · Depth Assets

Written extensions of the work.

Paul Roth's books are not separate from RothMethods — they are part of the architecture. Each book extends one or more Applied Ontology Methods into a specific domain of performance.

The Methods are the body of work. The Programs apply the work. The Technology delivers it. The Books deepen it.

Explore Methods →

Explore Programs

Books by Method

Written extensions of the work.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Published

Selling the Truth

The book behind the Advisory Selling Method.

Selling has been degraded into persuasion, pressure, objection handling, and performance. Selling the Truth restores selling to what it was always meant to be: a trust-based conversation that helps another person come into contact with what they are truly committed to.

Best for

Founders selling a vision.

Entrepreneurs selling deep work.

Advisors selling trust.

Teams that need sales conversations to create commitment.

Method · Advisory Selling Method

Program · Advisory Selling Program

Explore Advisory Selling →

Published

Generating Your Game Worth Winning

The book behind Game, Time, and Accountability.

Most people are working hard inside games they never consciously chose. This book supports three Methods together — helping leaders stop optimizing the old game and start operating from a future they are actually committed to creating.

Best for

Founders entering a new level of growth.

Executives defining a new leadership season.

Entrepreneurs clarifying the next evolution of their work.

Teams that need a shared game, rhythm, and accountability structure.

Method · Game Generation · Time Navigation · Accountability Management

Program · Three related Programs

Explore Game Generation →

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

How the Books Fit

Depth assets, not the primary door.

The Books help readers understand the distinctions behind the Methods — but the transformation happens through application. Reading can open the door. Practice changes how you operate.

Methods

The body of work

The proprietary Applied Ontology Methods.

Programs

The application

Structured ways to engage the work.

Books

The depth

Written extensions of the work — they open the door; practice changes how you operate.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Begin the Work

Read the work. Then practice the Method.

The Books introduce the distinctions. The Programs apply them. The Technology supports the practice.

Explore Programs →

Book a Call

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

Conversations

Real discussions, recorded and live, that go deeper than surface-level strategy.

RothMethods delivers Applied Ontology Methods for founders, entrepreneurs, and executives ready to transform performance by upgrading the way they operate.